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Beyond Good Company

  • 1.  Beyond Good Company

    Posted 08-05-2008 16:53

    Hi Everyone,

    Thought that some of you might be interested in this recent book published by my colleagues at the BC Center fro Corporate Citizenship for your courses-or your general reading.  Here's a little blurb on it.

     

    Palgrave MacMillan has recently published a volume, Beyond Good Company:  Next Generation Corporate Citizenship, that will be of interest to you and your students.  My colleagues, Brad Googins, Phil Mirvis, and Steve Rochlin, from The Boston College Center for Corporate Citizenship, present hands-on studies of GE, Cemex, IBM, AMD, Walmart, Novo Nordisk, SK Telecom, and Unilever along with survey and research data to make a compelling case that leading companies are changing the way they do business.  Several SIM, ONE, and IABS scholars are also featured. 

    Stop off at Palgrave's booth and request a review copy for your courses.  Also, Phil Mirvis will be at the Academy this year and is scheduled for a book signing and has some complimentary copies.  A book "blurb" is attached.  Enjoy!   And see you in <st1:city w:st="on"><st1:place w:st="on">Anaheim</st1:place></st1:city>.

     
    Sandra

    <st1:personname w:st="on">Sandra Waddock</st1:personname>
    <st1:place w:st="on"><st1:placename w:st="on">Boston</st1:placename> <st1:placetype w:st="on">College</st1:placetype></st1:place>

    waddock@bc.edu

    617-552-0477

     

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