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New Cases: Intel, Firestone, Unilever, Perdue Farms

  • 1.  New Cases: Intel, Firestone, Unilever, Perdue Farms

    Posted 03-04-2015 14:34



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    NEW CASES, JUST RELEASED!
        

    Firestone: Crises Across the Decades - Andrew Hoffman
    A PBS documentary has uncovered documents revealing a 1991 deal in which Firestone agreed to pay Liberian warlord, Charles Taylor, $2.3 million in exchange for keeping its profitable Liberia rubber plantation in operation during a bloody civil war. This case explores the social and economic implications of a foreign company operating in a politically unstable and economically undeveloped country. 
              
    Tea and Sustainability at Unilever: Turning Over a New Leaf - 
    Andrew Hoffman
    Unilever has successfully rolled out an initiative to sustainably source Lipton tea, and Unilever CEO Paul Polman is wondering if the company could apply the same concepts to its wider portfolio of products. If Unilever scaled the initiative to the rest of the organization, it would have to find a way to integrate sustainability into its corporate strategy, reduce environmental impact, and boost social good -- all while increasing profits.
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    Intel: Undermining the Conflict Mineral Industry - Andrew Hoffman
    When Intel became aware that its supply chain for tantalum, tin, tungsten, and gold was fueling one of the deadliest conflicts since World War II, the company set out to develop a transparent and conflict-free mineral supply chain. Students will evaluate the impact of a business's involvement in societal affairs to develop strategies for multiple-stakeholder engagements and in-depth analysis into supply chain management. 
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    Perdue Farms Inc: Antibiotic Use in Hatcheries- Andrew Hoffman
    This case examines Perdue's decision to eliminate antibiotics in its chicken hatcheries. As the third-largest chicken processing company in the United States, Perdue is positioned to receive a positive response from public health advocates and consumer groups by reducing its antibiotic use, yet it would be challenged by higher costs and significant process changes that may affect its profit margin.
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