LIMITED PRE-PUBLICATION OFFER: 20% DISCOUNT AVAILABLE TODAY
Stakeholder Politics: Social Capital, Sustainable Development, and the
Corporation
Robert Boutilier
248 + viii pp | 234 x 156 mm | hardback | ISBN 978-1-906093-15-0 |
Published 15 January 2009
List price: GBP24.95 EUR37.50
Published in North America by Stanford University Press
*********
Announcing the publication on 15th January 2009 of "Stakeholder
Politics: Social Capital, Sustainable Development, and the Corporation".
Pre-order your copy before that date and receive 20% discount. Your
copy will be shipped as a priority immediately upon publication:
http://www.greenleaf-publishing.com/productdetail.kmod?productid=2768
PRAISE
"This is a one-of-a-kind book that explores the politics of creating
value for stakeholders from a unique and very practical perspective.
Managers will gain much insight into their business models from
reading and applying this book. Stakeholder Politics can make a real
difference to your business."
R. Edward Freeman, Olsson Professor of Business Administration, The
Darden School, University of Virginia
" 'Stakeholder Politics' provides a new roadmap for that dark and
misty terrain called the 'non-market environment.' Corporations and
their stakeholders can gain powerful insights that contribute to
sustainable development and help them identify innovative solutions to
shared problems. It is a book for these times."
Leeora Black, Managing Director, Australian Centre for Corporate
Social Responsibility
"What can companies do to build social capital in local communities?
Boutilier offers a systematic framework for assessing a community's
social capital and designing strategies to strengthen it. The book is
well organized to provide easy access to key concepts and
methodologies, through chapter synopses, graphs and charts, case
studies, and key questions for managers. This book should be on the
desk of every corporate community relations manager."
Jim Cooney, Retired Vice President, International Government Affairs,
Placer Dome Inc.
" 'Stakeholder Politics' is an indispensable read for corporate
leaders struggling with complex stakeholder interests and
relationships. Robert Boutilier has produced a clear theoretical
framework, supported by solid research and on-the-ground practice in
tough environments. He has built a solid bridge between theory and
practice, while contributing to the much-needed intensification of
collaboration among the main actors in our economy."
Tony Dean, Former Cabinet Secretary, Head of the Ontario Public
Service and Fellow-in-Residence, School of Public Policy and
Governance, University of Toronto
"This is definitely the best book on stakeholder management ever
written. Boutilier's remarkable 360° tool offers incredible insight to
stakeholder networks."
Erwin Bendl, Think Tank for International Governance Research, Austria
Stakeholder Politics: Social Capital, Sustainable Development, and
the Corporation
Robert Boutilier
248 + viii pp | 234 x 156 mm | hardback | ISBN 978-1-906093-15-0 |
Published 15 January 2009
List price: GBP24.95 EUR37.50
Published in North America by Stanford University Press
ORDER ONLINE AND RECEIVE 20% DISCOUNT
Offer ends 15 January 2009:
http://www.greenleaf-publishing.com/productdetail.kmod?productid=2768
Free to view/download: "Introduction":
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The war is over. The largest corporations in the world are now
committed to sustainability. But, behind the public relations gloss,
corporate executives and managers are perplexed. The majority of them
have a genuine desire to work in an ethical and sustainable manner.
Yet, when they engage with their stakeholders for that purpose, they
unexpectedly encounter a world of hardball politics full of hostile
activists, self-interested elites, and unpredictable attacks.
Unfortunately, corporate management is too often unskilled in this
rough-and-tumble world. While managers rely on facts and rational
analysis, their self-appointed critics have mastered the arts of
political discourse, issue framing, and media manipulation. At the
same time, as corporations extend their global reach, their third-
world stakeholder communities are beset with a variety of poverty-
maintaining and sustainability-thwarting conditions. In many parts of
the world, communities suffer from entrenched divisions, exclusion
from power, unpredictable violence, and economic dependency. In order
to both reduce reputational risk and to contribute to sustainable
development, companies need the equivalent of roadmaps of the socio-
political terrain in their stakeholder networks.
This book moves on to next challenge of giving companies what they
need now: namely, "how to" guides addressing the twin problems of
firstly maintaining political legitimacy (talking the talk), and,
secondly, promoting sustainable development (walking the walk). They
need to learn how to both play stakeholder politics and collaborate
with stakeholders towards sustainability goals. Most companies have
already encountered or anticipated the barriers that this book
addresses, and managers will recognize the dilemmas described.
"Stakeholder Politics" is the first book to offer a method for
classifying and dealing with these socio-political problems.
The book presents a typology of stakeholder networks that will help
managers and community leaders identify and improve the social capital
patterns in their own networks. Once they know what patterns they
have, they can move their networks towards those that foster
sustainable community development. The author describes vivid cases in
which managers and community stakeholders have already used the
approach successfully. At the same time, managers get handy tools for
predicting and avoiding community-level socio-political risk around
stakeholder issues: most notably, the Stakeholder 360® which has been
successfully used in Canada and Australia with large groups of
managers learning about stakeholder engagement.
The book has been written for an audience of both managers and
academics. Those working in developing countries with difficult
stakeholder issues will find it indispensable.
CONTENTS
Introduction
1. Why should corporations care about sustainable development?
2. The global regulation of corporations: coming soon or already here?
3. Sustainability performance measurement and stakeholder relationships
4. Multilateral 'messes' and the three types of social capital
5. Questions that measure social capital
6. Collecting and analyzing social capital data
7. Identifying barriers to sustainable development with the 3DSC
framework
8. Predicting protests in Peru
9. Four years of stakeholder politics on Misima Island
10. Mapping the network's values, priorities, and issues
11. From social capital to inter-sectoral complementarity
For further information on any of the above, please contact:
Jayney Bown
Greenleaf Publishing
Aizlewood Business Centre
Aizlewood's Mill
Sheffield S3 8GG
UK
Tel: +44 (0)114 282 3475
Fax: +44 (0)114 282 3476
sales@greenleaf-publishing.com
www.greenleaf-publishing.com