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  • 1.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-05-2010 11:03
    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and spent almost every summer vacation on the beaches of the Gulf coast, until this summer. I spent last weekend walking the beautiful white beaches, swimming in the clearest of blue waters, and eating the most incredible seafood at a local joint in Panama City, FL. I was saying good-bye to a family tradition that would forever be altered by the BP oil spill. I canceled the house on the beach in Gulf Shores, AL, which had been reserved for August so Ed and I could introduce our first grandchild, now a month old, to his beach heritage. My heart hurts for all the babies who will no longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the triple-bottom line. The economy, dependent on oil and fisheries, the Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this planet are all being destroyed, becoming unsustainable for my grandchild as well as yours.

    Doesn’t caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom-line? I am experiencing a spiritual disaster which is not captured within the traditional dimensions of sustainability. The tears flow freely and my heart hurts as I see the images of the oil-soaked wildlife, the oil-polluted wetlands, and the frustrated local business people on the Gulf coast as they watch their way of life disappear. Spirituality must be the transcendent dimension for moving mankind toward a more sustainable world…this disaster is more than just unsustainable.

    Would like to hear your thoughts…Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


  • 2.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-05-2010 16:51
    Ah, a kindred spirit. For many, many years, I have wondered why we have not become more enlightened as a species. What would it take to move mankind to a higher level of consciousness so we become responsible stewards of this planet? After all, if we destroy this planet, we destroy ourselves. Sadly, most people still do not know or understand their connection to all living things and how the extinction of even one species can have a ripple effect that ultimately impacts humans on some level. In our consumption driven world, most people still define themselves by what they possess.

    Does caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom line? Yes, I believe it does. But to embrace the spiritual dimension means to let go of egocentrism and greed. Apparently, not something that is easy for most corporate executives to do. What most of these executives do not seem to realize is that their shortsightedness will ultimately come back to haunt them as co-residents of planet earth. They are not immune to the destruction they reap on this planet.

    The challenge becomes how can corporate executives be persuaded to move toward spirituality? It seems rather oxymoronic to convince them that greater spirituality in running their company will generate greater profits the very thing which currently motivates them. Very few CEOs think like Ray Anderson of Interface. When asked in an interview why he was climbing Mount Sustainability, he replied, "When I stand before my Maker, is he going to ask me about shareholder value? I don't think so."

    As a resident of Florida, I share your anger, frustration, sadness, and despair as I watch the destruction in the Gulf wrought by corporate greed and lack of government oversight caused by political capitulation to corporations. If this unprecedented destruction of a precious eco-system, one that will take untold years to recover, is what it takes to raise our consciousness, then this is a high price indeed for enlightenment and a sorry commentary for man.

    "When one tugs at a single thing in nature, he finds it attached to the rest of the world." - John Muir
    *******************************************
    Barbara A. Lafferty, PhD
    Associate Professor
    University of South Florida
    Department of Marketing
    College of Business
    4202 E. Fowler Ave. BSN3403
    Tampa, FL 33620-5500
    (O) 813-974-5998 (Fax) 813-974-6175
    http://coba.usf.edu/departments/marketing/faculty/lafferty/index.html



    -----Original Message-----
    From: Organizations and the Natural Environment Discussion [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Stead, Jean Garner
    Sent: Saturday, June 05, 2010 11:03 AM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: A Spiritual Disaster: Reflections on the Gulf Coast

    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and spent almost every summer vacation on the beaches of the Gulf coast, until this summer. I spent last weekend walking the beautiful white beaches, swimming in the clearest of blue waters, and eating the most incredible seafood at a local joint in Panama City, FL. I was saying good-bye to a family tradition that would forever be altered by the BP oil spill. I canceled the house on the beach in Gulf Shores, AL, which had been reserved for August so Ed and I could introduce our first grandchild, now a month old, to his beach heritage. My heart hurts for all the babies who will no longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the triple-bottom line. The economy, dependent on oil and fisheries, the Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this planet are all being destroyed, becoming unsustainable for my grandchild as well as yours.

    Doesn't caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom-line? I am experiencing a spiritual disaster which is not captured within the traditional dimensions of sustainability. The tears flow freely and my heart hurts as I see the images of the oil-soaked wildlife, the oil-polluted wetlands, and the frustrated local business people on the Gulf coast as they watch their way of life disappear. Spirituality must be the transcendent dimension for moving mankind toward a more sustainable world...this disaster is more than just unsustainable.

    Would like to hear your thoughts...Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


  • 3.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-05-2010 19:11
    If we were enlightened, then we would demand more accountability from corporations and from our politicians. We would reflect our preferences for more sustainable products in our every day lives and figure out how we can pursue energy efficiency in our homes, our vehicles, our daily commutes, etc. Beyond spirituality, these would be practical things to do, that could make a difference in the aggregate. I am not belittling spirituality, that would be the last thing on my mind, but we can make a difference today and not loose all faith in mankind.


    Dinah A. Koehler, Sc.D.
    Program Director, Sustainability webcasts
    The Conference Board
    New York, NY
    ________________________________________
    From: Organizations and the Natural Environment Discussion [ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Lafferty, Barbara [lafferty@USF.EDU]
    Sent: Saturday, June 05, 2010 4:51 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Ah, a kindred spirit. For many, many years, I have wondered why we have not become more enlightened as a species. What would it take to move mankind to a higher level of consciousness so we become responsible stewards of this planet? After all, if we destroy this planet, we destroy ourselves. Sadly, most people still do not know or understand their connection to all living things and how the extinction of even one species can have a ripple effect that ultimately impacts humans on some level. In our consumption driven world, most people still define themselves by what they possess.

    Does caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom line? Yes, I believe it does. But to embrace the spiritual dimension means to let go of egocentrism and greed. Apparently, not something that is easy for most corporate executives to do. What most of these executives do not seem to realize is that their shortsightedness will ultimately come back to haunt them as co-residents of planet earth. They are not immune to the destruction they reap on this planet.

    The challenge becomes how can corporate executives be persuaded to move toward spirituality? It seems rather oxymoronic to convince them that greater spirituality in running their company will generate greater profits the very thing which currently motivates them. Very few CEOs think like Ray Anderson of Interface. When asked in an interview why he was climbing Mount Sustainability, he replied, "When I stand before my Maker, is he going to ask me about shareholder value? I don't think so."

    As a resident of Florida, I share your anger, frustration, sadness, and despair as I watch the destruction in the Gulf wrought by corporate greed and lack of government oversight caused by political capitulation to corporations. If this unprecedented destruction of a precious eco-system, one that will take untold years to recover, is what it takes to raise our consciousness, then this is a high price indeed for enlightenment and a sorry commentary for man.

    "When one tugs at a single thing in nature, he finds it attached to the rest of the world." - John Muir
    *******************************************
    Barbara A. Lafferty, PhD
    Associate Professor
    University of South Florida
    Department of Marketing
    College of Business
    4202 E. Fowler Ave. BSN3403
    Tampa, FL 33620-5500
    (O) 813-974-5998 (Fax) 813-974-6175
    http://coba.usf.edu/departments/marketing/faculty/lafferty/index.html



    -----Original Message-----
    From: Organizations and the Natural Environment Discussion [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Stead, Jean Garner
    Sent: Saturday, June 05, 2010 11:03 AM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: A Spiritual Disaster: Reflections on the Gulf Coast

    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and spent almost every summer vacation on the beaches of the Gulf coast, until this summer. I spent last weekend walking the beautiful white beaches, swimming in the clearest of blue waters, and eating the most incredible seafood at a local joint in Panama City, FL. I was saying good-bye to a family tradition that would forever be altered by the BP oil spill. I canceled the house on the beach in Gulf Shores, AL, which had been reserved for August so Ed and I could introduce our first grandchild, now a month old, to his beach heritage. My heart hurts for all the babies who will no longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the triple-bottom line. The economy, dependent on oil and fisheries, the Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this planet are all being destroyed, becoming unsustainable for my grandchild as well as yours.

    Doesn't caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom-line? I am experiencing a spiritual disaster which is not captured within the traditional dimensions of sustainability. The tears flow freely and my heart hurts as I see the images of the oil-soaked wildlife, the oil-polluted wetlands, and the frustrated local business people on the Gulf coast as they watch their way of life disappear. Spirituality must be the transcendent dimension for moving mankind toward a more sustainable world...this disaster is more than just unsustainable.

    Would like to hear your thoughts...Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


  • 4.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-05-2010 19:37
    Barbara,

    You've expressed a very sweet sentiment, that I would bet no one disputes. Everyone, especially women and children (and me for that matter) embrace 'protecting the planet'

    However, such nice thoughts provide no helpful guidance in the current situation, at least none that I can think of. Please try to translate these feelings into some practical critique of the current situation.

    Would are you proposing?

    It's clear that BP cut health and safety corners over many years. In that regard, they are probably marginally--and only marginally--worse than most organizations, business, or NGOs.

    In this case, I personally hope its excutives are prosecuted for criminal negilgence and criminally negligent homicide and are sent to jail. If BP went out of business and was acquired, I'd certainly shed no tears. You may not remember but as recently as 2009 (yes, last year) BP was held up by the socially responsible investment community as a MODEL.

    Don't believe me. Check out Walden Asset Management, which in mid 2008, told Congressional Quarterly Researcher why it held shares in British Petroleum. It's then head, Timothy Smith said the company "continues to be a leader" among energy companies. He called it the best in its sector.

    What? He wasn't alone. For years, BP had snookered the socially responsible business community, which until recently always was driven by sweet thoughts instead of hard data.

    I've been vivisecting BP far before it became fashionable by distraught residents of the southern US and academics to criticize it. I dove into its records after the Texas explosion a few years ago and found that it had a historic culture of taking the low road on safety (in comparison, the Darth Vader of oil companies, ExxonMobil, has clearly emerged as the most responsible energy company, but it can't shake the prejudices of those who favor sentient over hard data).

    It's not at all clear however that if BP had been extra vigilant--or had had embraced the more sophisticated safety standards at ExxonMobil and Shell, for example-- that this catastrophe would not have occurred. This event was an extremely low probability, high catastrophic event. Even BP's sharpest critics--at least ones who have even a passing understanding of the geophysics of deep sea oil drilling--do not believe that even if it had state of the art equipment this could have been prevented.

    It's a catastrophe; BP earns big bucks, so it deserves to pay every penalty in the book and beyond when it screws up even if the event could not reasonably have been prevented. That's the laws of capitalism. Every one of those guys at senior levels of responsibility should be fired and prosecuted. That's the trade off for earning those big bucks...high reward, high risk turned on its hea.

    Like it or not, everything in our world is filtered through cost benefit analysis. You like to fly to cushy academic meetings? That takes energy, and cheap energy. You can't get energy without cost and risk. We may as a country or society recalibrate what benefits we want based on what risks we want to take...we may decide for example that it's worth living with airplane fares that are triple what they are now to cut down the dangers of carbon pollution or even the risks of some accidents. But even then, low probability catastrophic events WILL happen. If you believe otherwise, you have not assessed history, science or human nature.

    Okay, you're against "consumption." What do you mean..in real practical terms. Will you turn in your car? Give up plane travel? It's a heartwarming sentiment to be against harming the planet, but that only means you feel exactly the same as everyone else in the world.

    The tired attack on "corporate exeutives"--in the absence of critical thinking--is just that tired.

    Please...advance this discussion with some critical thinking, rather than just emotion. Attacks on "corporate greed" are just silly.

    Sorry to be so blunt, but the lack of critical analysis that is now spewing forth, like a broken oil pipe, is remarkable.

    The consumption paradox is a genuinely complex issue. Reducing it to ideological talking points just allows the status quo to remain in place.

    Jon Entine
    www.jonentine.com


    ESG MediaMetrics | www.ESGMediaMetrics.com
    Ethical Corporation

    www.jonentine.com | 513.319.8388



    -----Original Message-----
    From: Lafferty, Barbara [mailto:lafferty@USF.EDU]
    Sent: Saturday, June 5, 2010 04:51 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Ah, a kindred spirit. For many, many years, I have wondered why we have not become more enlightened as a species. What would it take to move mankind to a higher level of consciousness so we become responsible stewards of this planet? After all, if we destroy this planet, we destroy ourselves. Sadly, most people still do not know or understand their connection to all living things and how the extinction of even one species can have a ripple effect that ultimately impacts humans on some level. In our consumption driven world, most people still define themselves by what they possess.

    Does caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom line? Yes, I believe it does. But to embrace the spiritual dimension means to let go of egocentrism and greed. Apparently, not something that is easy for most corporate executives to do. What most of these executives do not seem to realize is that their shortsightedness will ultimately come back to haunt them as co-residents of planet earth. They are not immune to the destruction they reap on this planet.

    The challenge becomes how can corporate executives be persuaded to move toward spirituality? It seems rather oxymoronic to convince them that greater spirituality in running their company will generate greater profits the very thing which currently motivates them. Very few CEOs think like Ray Anderson of Interface. When asked in an interview why he was climbing Mount Sustainability, he replied, "When I stand before my Maker, is he going to ask me about shareholder value? I don't think so."

    As a resident of Florida, I share your anger, frustration, sadness, and despair as I watch the destruction in the Gulf wrought by corporate greed and lack of government oversight caused by political capitulation to corporations. If this unprecedented destruction of a precious eco-system, one that will take untold years to recover, is what it takes to raise our consciousness, then this is a high price indeed for enlightenment and a sorry commentary for man.

    "When one tugs at a single thing in nature, he finds it attached to the rest of the world." - John Muir
    *******************************************
    Barbara A. Lafferty, PhD
    Associate Professor
    University of South Florida
    Department of Marketing
    College of Business
    4202 E. Fowler Ave. BSN3403
    Tampa, FL 33620-5500
    (O) 813-974-5998 (Fax) 813-974-6175
    http://coba.usf.edu/departments/marketing/faculty/lafferty/index.html



    -----Original Message-----
    From: Organizations and the Natural Environment Discussion [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Stead, Jean Garner
    Sent: Saturday, June 05, 2010 11:03 AM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: A Spiritual Disaster: Reflections on the Gulf Coast

    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and spent almost every summer vacation on the beaches of the Gulf coast, until this summer. I spent last weekend walking the beautiful white beaches, swimming in the clearest of blue waters, and eating the most incredible seafood at a local joint in Panama City, FL. I was saying good-bye to a family tradition that would forever be altered by the BP oil spill. I canceled the house on the beach in Gulf Shores, AL, which had been reserved for August so Ed and I could introduce our first grandchild, now a month old, to his beach heritage. My heart hurts for all the babies who will no longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the triple-bottom line. The economy, dependent on oil and fisheries, the Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this planet are all being destroyed, becoming unsustainable for my grandchild as well as yours.

    Doesn't caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom-line? I am experiencing a spiritual disaster which is not captured within the traditional dimensions of sustainability. The tears flow freely and my heart hurts as I see the images of the oil-soaked wildlife, the oil-polluted wetlands, and the frustrated local business people on the Gulf coast as they watch their way of life disappear. Spirituality must be the transcendent dimension for moving mankind toward a more sustainable world...this disaster is more than just unsustainable.

    Would like to hear your thoughts...Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


  • 5.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-05-2010 21:33
    thank goodness we have some real men around willing to do the hard work of vivisecting the corporations instead of just engaging in the sweet sentiments of the women and children.

    Robbin


    -----Original Message-----
    From: Organizations and the Natural Environment Discussion on behalf of Jon Entine
    Sent: Sat 6/5/2010 5:37 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Barbara,

    You've expressed a very sweet sentiment, that I would bet no one disputes. Everyone, especially women and children (and me for that matter) embrace 'protecting the planet'

    However, such nice thoughts provide no helpful guidance in the current situation, at least none that I can think of. Please try to translate these feelings into some practical critique of the current situation.

    Would are you proposing?

    It's clear that BP cut health and safety corners over many years. In that regard, they are probably marginally--and only marginally--worse than most organizations, business, or NGOs.

    In this case, I personally hope its excutives are prosecuted for criminal negilgence and criminally negligent homicide and are sent to jail. If BP went out of business and was acquired, I'd certainly shed no tears. You may not remember but as recently as 2009 (yes, last year) BP was held up by the socially responsible investment community as a MODEL.

    Don't believe me. Check out Walden Asset Management, which in mid 2008, told Congressional Quarterly Researcher why it held shares in British Petroleum. It's then head, Timothy Smith said the company "continues to be a leader" among energy companies. He called it the best in its sector.

    What? He wasn't alone. For years, BP had snookered the socially responsible business community, which until recently always was driven by sweet thoughts instead of hard data.

    I've been vivisecting BP far before it became fashionable by distraught residents of the southern US and academics to criticize it. I dove into its records after the Texas explosion a few years ago and found that it had a historic culture of taking the low road on safety (in comparison, the Darth Vader of oil companies, ExxonMobil, has clearly emerged as the most responsible energy company, but it can't shake the prejudices of those who favor sentient over hard data).

    It's not at all clear however that if BP had been extra vigilant--or had had embraced the more sophisticated safety standards at ExxonMobil and Shell, for example-- that this catastrophe would not have occurred. This event was an extremely low probability, high catastrophic event. Even BP's sharpest critics--at least ones who have even a passing understanding of the geophysics of deep sea oil drilling--do not believe that even if it had state of the art equipment this could have been prevented.

    It's a catastrophe; BP earns big bucks, so it deserves to pay every penalty in the book and beyond when it screws up even if the event could not reasonably have been prevented. That's the laws of capitalism. Every one of those guys at senior levels of responsibility should be fired and prosecuted. That's the trade off for earning those big bucks...high reward, high risk turned on its hea.

    Like it or not, everything in our world is filtered through cost benefit analysis. You like to fly to cushy academic meetings? That takes energy, and cheap energy. You can't get energy without cost and risk. We may as a country or society recalibrate what benefits we want based on what risks we want to take...we may decide for example that it's worth living with airplane fares that are triple what they are now to cut down the dangers of carbon pollution or even the risks of some accidents. But even then, low probability catastrophic events WILL happen. If you believe otherwise, you have not assessed history, science or human nature.

    Okay, you're against "consumption." What do you mean..in real practical terms. Will you turn in your car? Give up plane travel? It's a heartwarming sentiment to be against harming the planet, but that only means you feel exactly the same as everyone else in the world.

    The tired attack on "corporate exeutives"--in the absence of critical thinking--is just that tired.

    Please...advance this discussion with some critical thinking, rather than just emotion. Attacks on "corporate greed" are just silly.

    Sorry to be so blunt, but the lack of critical analysis that is now spewing forth, like a broken oil pipe, is remarkable.

    The consumption paradox is a genuinely complex issue. Reducing it to ideological talking points just allows the status quo to remain in place.

    Jon Entine
    www.jonentine.com


    ESG MediaMetrics | www.ESGMediaMetrics.com
    Ethical Corporation

    www.jonentine.com | 513.319.8388



    -----Original Message-----
    From: Lafferty, Barbara [mailto:lafferty@USF.EDU]
    Sent: Saturday, June 5, 2010 04:51 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Ah, a kindred spirit. For many, many years, I have wondered why we have not become more enlightened as a species. What would it take to move mankind to a higher level of consciousness so we become responsible stewards of this planet? After all, if we destroy this planet, we destroy ourselves. Sadly, most people still do not know or understand their connection to all living things and how the extinction of even one species can have a ripple effect that ultimately impacts humans on some level. In our consumption driven world, most people still define themselves by what they possess.

    Does caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom line? Yes, I believe it does. But to embrace the spiritual dimension means to let go of egocentrism and greed. Apparently, not something that is easy for most corporate executives to do. What most of these executives do not seem to realize is that their shortsightedness will ultimately come back to haunt them as co-residents of planet earth. They are not immune to the destruction they reap on this planet.

    The challenge becomes how can corporate executives be persuaded to move toward spirituality? It seems rather oxymoronic to convince them that greater spirituality in running their company will generate greater profits the very thing which currently motivates them. Very few CEOs think like Ray Anderson of Interface. When asked in an interview why he was climbing Mount Sustainability, he replied, "When I stand before my Maker, is he going to ask me about shareholder value? I don't think so."

    As a resident of Florida, I share your anger, frustration, sadness, and despair as I watch the destruction in the Gulf wrought by corporate greed and lack of government oversight caused by political capitulation to corporations. If this unprecedented destruction of a precious eco-system, one that will take untold years to recover, is what it takes to raise our consciousness, then this is a high price indeed for enlightenment and a sorry commentary for man.

    "When one tugs at a single thing in nature, he finds it attached to the rest of the world." - John Muir
    *******************************************
    Barbara A. Lafferty, PhD
    Associate Professor
    University of South Florida
    Department of Marketing
    College of Business
    4202 E. Fowler Ave. BSN3403
    Tampa, FL 33620-5500
    (O) 813-974-5998 (Fax) 813-974-6175
    http://coba.usf.edu/departments/marketing/faculty/lafferty/index.html



    -----Original Message-----
    From: Organizations and the Natural Environment Discussion [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Stead, Jean Garner
    Sent: Saturday, June 05, 2010 11:03 AM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: A Spiritual Disaster: Reflections on the Gulf Coast

    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and spent almost every summer vacation on the beaches of the Gulf coast, until this summer. I spent last weekend walking the beautiful white beaches, swimming in the clearest of blue waters, and eating the most incredible seafood at a local joint in Panama City, FL. I was saying good-bye to a family tradition that would forever be altered by the BP oil spill. I canceled the house on the beach in Gulf Shores, AL, which had been reserved for August so Ed and I could introduce our first grandchild, now a month old, to his beach heritage. My heart hurts for all the babies who will no longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the triple-bottom line. The economy, dependent on oil and fisheries, the Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this planet are all being destroyed, becoming unsustainable for my grandchild as well as yours.

    Doesn't caring for future generations have a larger spiritual dimension that transcends the basic dimensions of the triple bottom-line? I am experiencing a spiritual disaster which is not captured within the traditional dimensions of sustainability. The tears flow freely and my heart hurts as I see the images of the oil-soaked wildlife, the oil-polluted wetlands, and the frustrated local business people on the Gulf coast as they watch their way of life disappear. Spirituality must be the transcendent dimension for moving mankind toward a more sustainable world...this disaster is more than just unsustainable.

    Would like to hear your thoughts...Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


  • 6.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-06-2010 09:20
    Jean, Brabara, John
    Thanks for pushing this discussion forwards.  With a sense of spiritual outrage and critical thinking I would like to raise a question about the future of 3650 or so off shore drilling rigs in the Gulf and other places.  Many of them are deep sea rigs, in conditions paralleling the current disaster.  A certain percentage of them are probably operating below the BP standards. Now that we know what they can do, is there a business case or a spiritual case for shutting some (all?) of them down.  What economic, regulatory, political, cultural analyses do we need.  It seems we spend most of our analytical effort on starting up new industries, and little time analyzing shutting down old ones.  Eliminating unsustainable industries/practices is as important as creating sustainable one.

    One of the alternatives that we at the David O'Brien Centre are exploring is understanding sustainability and the emerging "green economy" as a holistic issue beyond the siloed approaches we have taken in the past. Here is a brief description 


  • 7.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-06-2010 10:29
    Yeah! We need Men, not women and children ;-)
    isabel

    -----Original Message-----
    From: Organizations and the Natural Environment Discussion
    [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Derry, Robbin
    Sent: Saturday, June 05, 2010 9:33 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    thank goodness we have some real men around willing to do the hard work of
    vivisecting the corporations instead of just engaging in the sweet
    sentiments of the women and children.

    Robbin


    -----Original Message-----
    From: Organizations and the Natural Environment Discussion on behalf of Jon
    Entine
    Sent: Sat 6/5/2010 5:37 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Barbara,

    You've expressed a very sweet sentiment, that I would bet no one disputes.
    Everyone, especially women and children (and me for that matter) embrace
    'protecting the planet'

    However, such nice thoughts provide no helpful guidance in the current
    situation, at least none that I can think of. Please try to translate these
    feelings into some practical critique of the current situation.

    Would are you proposing?

    It's clear that BP cut health and safety corners over many years. In that
    regard, they are probably marginally--and only marginally--worse than most
    organizations, business, or NGOs.

    In this case, I personally hope its excutives are prosecuted for criminal
    negilgence and criminally negligent homicide and are sent to jail. If BP
    went out of business and was acquired, I'd certainly shed no tears. You may
    not remember but as recently as 2009 (yes, last year) BP was held up by the
    socially responsible investment community as a MODEL.

    Don't believe me. Check out Walden Asset Management, which in mid 2008, told
    Congressional Quarterly Researcher why it held shares in British Petroleum.
    It's then head, Timothy Smith said the company "continues to be a leader"
    among energy companies. He called it the best in its sector.

    What? He wasn't alone. For years, BP had snookered the socially responsible
    business community, which until recently always was driven by sweet thoughts
    instead of hard data.

    I've been vivisecting BP far before it became fashionable by distraught
    residents of the southern US and academics to criticize it. I dove into its
    records after the Texas explosion a few years ago and found that it had a
    historic culture of taking the low road on safety (in comparison, the Darth
    Vader of oil companies, ExxonMobil, has clearly emerged as the most
    responsible energy company, but it can't shake the prejudices of those who
    favor sentient over hard data).

    It's not at all clear however that if BP had been extra vigilant--or had had
    embraced the more sophisticated safety standards at ExxonMobil and Shell,
    for example-- that this catastrophe would not have occurred. This event was
    an extremely low probability, high catastrophic event. Even BP's sharpest
    critics--at least ones who have even a passing understanding of the
    geophysics of deep sea oil drilling--do not believe that even if it had
    state of the art equipment this could have been prevented.

    It's a catastrophe; BP earns big bucks, so it deserves to pay every penalty
    in the book and beyond when it screws up even if the event could not
    reasonably have been prevented. That's the laws of capitalism. Every one of
    those guys at senior levels of responsibility should be fired and
    prosecuted. That's the trade off for earning those big bucks...high reward,
    high risk turned on its hea.

    Like it or not, everything in our world is filtered through cost benefit
    analysis. You like to fly to cushy academic meetings? That takes energy, and
    cheap energy. You can't get energy without cost and risk. We may as a
    country or society recalibrate what benefits we want based on what risks we
    want to take...we may decide for example that it's worth living with
    airplane fares that are triple what they are now to cut down the dangers of
    carbon pollution or even the risks of some accidents. But even then, low
    probability catastrophic events WILL happen. If you believe otherwise, you
    have not assessed history, science or human nature.

    Okay, you're against "consumption." What do you mean..in real practical
    terms. Will you turn in your car? Give up plane travel? It's a heartwarming
    sentiment to be against harming the planet, but that only means you feel
    exactly the same as everyone else in the world.

    The tired attack on "corporate exeutives"--in the absence of critical
    thinking--is just that tired.

    Please...advance this discussion with some critical thinking, rather than
    just emotion. Attacks on "corporate greed" are just silly.

    Sorry to be so blunt, but the lack of critical analysis that is now spewing
    forth, like a broken oil pipe, is remarkable.

    The consumption paradox is a genuinely complex issue. Reducing it to
    ideological talking points just allows the status quo to remain in place.

    Jon Entine
    www.jonentine.com


    ESG MediaMetrics | www.ESGMediaMetrics.com
    Ethical Corporation

    www.jonentine.com | 513.319.8388



    -----Original Message-----
    From: Lafferty, Barbara [mailto:lafferty@USF.EDU]
    Sent: Saturday, June 5, 2010 04:51 PM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: Re: A Spiritual Disaster: Reflections on the Gulf Coast

    Ah, a kindred spirit. For many, many years, I have wondered why we have not
    become more enlightened as a species. What would it take to move mankind to
    a higher level of consciousness so we become responsible stewards of this
    planet? After all, if we destroy this planet, we destroy ourselves. Sadly,
    most people still do not know or understand their connection to all living
    things and how the extinction of even one species can have a ripple effect
    that ultimately impacts humans on some level. In our consumption driven
    world, most people still define themselves by what they possess.

    Does caring for future generations have a larger spiritual dimension that
    transcends the basic dimensions of the triple bottom line? Yes, I believe it
    does. But to embrace the spiritual dimension means to let go of egocentrism
    and greed. Apparently, not something that is easy for most corporate
    executives to do. What most of these executives do not seem to realize is
    that their shortsightedness will ultimately come back to haunt them as
    co-residents of planet earth. They are not immune to the destruction they
    reap on this planet.

    The challenge becomes how can corporate executives be persuaded to move
    toward spirituality? It seems rather oxymoronic to convince them that
    greater spirituality in running their company will generate greater profits
    the very thing which currently motivates them. Very few CEOs think like Ray
    Anderson of Interface. When asked in an interview why he was climbing Mount
    Sustainability, he replied, "When I stand before my Maker, is he going to
    ask me about shareholder value? I don't think so."

    As a resident of Florida, I share your anger, frustration, sadness, and
    despair as I watch the destruction in the Gulf wrought by corporate greed
    and lack of government oversight caused by political capitulation to
    corporations. If this unprecedented destruction of a precious eco-system,
    one that will take untold years to recover, is what it takes to raise our
    consciousness, then this is a high price indeed for enlightenment and a
    sorry commentary for man.

    "When one tugs at a single thing in nature, he finds it attached to the
    rest of the world." - John Muir
    *******************************************
    Barbara A. Lafferty, PhD
    Associate Professor
    University of South Florida
    Department of Marketing
    College of Business
    4202 E. Fowler Ave. BSN3403
    Tampa, FL 33620-5500
    (O) 813-974-5998 (Fax) 813-974-6175
    http://coba.usf.edu/departments/marketing/faculty/lafferty/index.html



    -----Original Message-----
    From: Organizations and the Natural Environment Discussion
    [mailto:ONE-L@AOMLISTS.PACE.EDU] On Behalf Of Stead, Jean Garner
    Sent: Saturday, June 05, 2010 11:03 AM
    To: ONE-L@AOMLISTS.PACE.EDU
    Subject: A Spiritual Disaster: Reflections on the Gulf Coast

    I was born and raised in Birmingham, Alabama, attended Auburn and LSU, and
    spent almost every summer vacation on the beaches of the Gulf coast, until
    this summer. I spent last weekend walking the beautiful white beaches,
    swimming in the clearest of blue waters, and eating the most incredible
    seafood at a local joint in Panama City, FL. I was saying good-bye to a
    family tradition that would forever be altered by the BP oil spill. I
    canceled the house on the beach in Gulf Shores, AL, which had been reserved
    for August so Ed and I could introduce our first grandchild, now a month
    old, to his beach heritage. My heart hurts for all the babies who will no
    longer know the magic of my Gulf coast.

    The Gulf coast disaster can be easily examined within the framework of the
    triple-bottom line. The economy, dependent on oil and fisheries, the
    Cajun-Jimmy Buffet culture, and some of the most diverse ecosystems on this
    planet are all being destroyed, becoming unsustainable for my grandchild as
    well as yours.

    Doesn't caring for future generations have a larger spiritual dimension
    that transcends the basic dimensions of the triple bottom-line? I am
    experiencing a spiritual disaster which is not captured within the
    traditional dimensions of sustainability. The tears flow freely and my heart
    hurts as I see the images of the oil-soaked wildlife, the oil-polluted
    wetlands, and the frustrated local business people on the Gulf coast as they
    watch their way of life disappear. Spirituality must be the transcendent
    dimension for moving mankind toward a more sustainable world...this disaster
    is more than just unsustainable.

    Would like to hear your thoughts...Jean

    Jean Garner Stead, Ph.D.
    Professor of Strategic Management
    College of Business and Technology
    East Tennessee State University
    Website: www.steadandstead.com
    Email: steadj@etsu.edu


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  • 8.  A Spiritual Disaster: Reflections on the Gulf Coast

    Posted 06-06-2010 18:02
    OK. Let's stop driving cars, heading homes and having kids. In the short to mid term we will have to invoke soilent green.

    Lionel Boxer CD PhD MBA BTech(IndEng) - 0411267256
    Associate of RMIT University - lionel.boxer@rmit.edu.au
    Graduate School of Business
    my "Assessment of Quality Systems with Positioning Theory"
    now in a googe book - see link at http://intergon.net
    >>> Paul Shrivastava <paul.shri@GMAIL.COM> 07/06/10 12:54 AM >>>
    Jean, Brabara, John
    Thanks for pushing this discussion forwards. With a sense of
    spiritual outrage and critical thinking I would like to raise a
    question about the future of 3650 or so off shore drilling rigs in the
    Gulf and other places. Many of them are deep sea rigs, in conditions
    paralleling the current disaster. A certain percentage of them are
    probably operating below the BP standards. Now that we know what they
    can do, is there a business case or a spiritual case for shutting some
    (all?) of them down. What economic, regulatory, political, cultural
    analyses do we need. It seems we spend most of our analytical effort
    on starting up new industries, and little time analyzing shutting down
    old ones. Eliminating unsustainable industries/practices is as
    important as creating sustainable one.

    One of the alternatives that we at the David O'Brien Centre are
    exploring is understanding sustainability and the emerging "green
    economy" as a holistic issue beyond the siloed approaches we have
    taken in the past. Here is a brief description .


    With Best Regards,
    paul S.

    Paul Shrivastava, Ph. D.
    David O'Brien Distinguished Professor of Sustainable Enterprise, and
    Director, David O'Brien Center for Sustainable Enterprise
    http://johnmolson.concordia.ca/sustainable


    John Molson School of Business
    Concordia University
    Mail: 1455 De Maisonneuve Blvd West, Suite MB 6-327
    Montreal, Quebec, H3G 1M8
    Ph. 514-848-2424 Ext 2367
    Fax. 514-848-4547
    Email: pshrivas@jmsb.concordia.ca

    Office: MB 6-327, Molson Building, 1450 Rue Guy