UCLA Anderson School of Management
Today, we are faced with important environmental problems: climate change, the destruction of natural habitats and the continuing loss of species, degradation of our water, soil and air…Businesses are playing a major role in contributing to these environmental problems, at the same time businesses can play a major role in attempting to create a sustainable planet earth.
This course considers major questions about the role of business in mitigating environmental degradation. We will put emphasis on corporate strategies that deliver value to shareholders while responding to environmental concerns. For example, some firms successfully adopt environmental differentiation strategies to respond to customers environmental concerns; other firms use environmental concerns as a way to generate costs savings within the business; yet other firms seek to influence government regulation in order to impose their standard on competition. We will examine environmental issues in each of the main areas of the MBA program: finance, marketing, operations, supply-chain management, accounting, entrepreneurship and strategy.
Through a combination of cases, readings, lectures, videos and simulations, class sessions will engage students in discussions of management tools that incorporate principles of environmental management and corporate performance. A group project is a major component of the course.