We want to draw your attention to the following Showcase Symposium at the upcoming AOM conference in Boston:
Garima Sharma, email@example.com
Emily Medley, firstname.lastname@example.org
Joel Gehman, email@example.com
Jessica Thomas, firstname.lastname@example.org
Chris Marquis, email@example.com
The B Corporation movement completed a decade in 2018. Scholarly interest in B Corporations (B Corps) and Benefit Corporations has kept pace with the proliferation of certified B Corps across the globe. This surge can be attributed to the fertile context that the B Corp movement provides for research on sustainable business. At the same time, the context presents challenges including the limitations of the certification data. In this symposium, we bring together researchers who have been studying B Corps. The symposium's objective is twofold. First, we will showcase how the B Corp context provides important research opportunities. We will also provide tips on ways to circumvent its limitations enroute to crafting novel contributions within established academic fields. The papers in this symposium illustrate breadth of the B Corp phenomenon, exploring the antecedents, processes, and outcomes of B Corp certification and/or incorporation. Second, we will discuss the important research questions that can be asked, and potential data sources and data collection strategies amenable to answering these questions.
Legislating a Stakeholder Value Paradigm: A Study of the Passage of Benefit Corporation LawKunyuan Qiao, Cornell U., Shiyang Fan, U. of Electronic Science and Technology of China
Renewing Vows: Explaining Bolstering Commitment to Doing GoodGarima Sharma, U. of New Mexico, 'Alim J. Beveridge, The U. of Nottingham, China, Joel Gehman, U. of Alberta
Impact Investment, Nascent B Corps, and B AnalyticsLiz Tracy, North Carolina State U., Jessica Thomas, North Carolina State U., Ryan Honeyman, LIFT Economy, Jeffrey M. Pollack, NC State U.
Cultural Making through the B Corp Label: Marketing the "Force for Good"Emily Medley, U. of Tennessee, Knoxville, Rosanna Garcia, U. of Denver